KEEPING TRACK OF YOUR LINK EXCHANGES
All of us want to increase traffic to our web sites. It helps
our search engine rankings, and provides us with potential new
customers. One of the best, and certainly least expensive, ways
to do that is by exchanging links with sites similar to our own.
However, you don?t have to accumulate very many links before it
becomes difficult to keep track of them all. Many of them have
similar sounding (or identical!) names, descriptions and even
URL?s. Let me suggest a simple way to keep track of them so you
don?t embarrass yourself and annoy others by requesting to
exchange links with someone more than once. Create a simple
spread sheet with four columns and no more that 51 rows; one row
for titling your columns, and 50 for listing links. Search
engines do not like link pages with more than 50 links, so if
you make your spread sheet only capable of holding 50 items, you
won?t exceed that arbitrary level. Each link page on your site
will be a separate sheet in your spread sheet file. You can
rename the tabs along the bottom to match the page titles on
your web site if that helps you keep track. Your four columns
will be "Title," "Description," "Page/Location," and "URL." Take
the first link page on your site and just type in the info. Copy
and paste may or may not work as some software insists on
copying the hyperlink info as well and makes necessary stuff
like wrapping text difficult or impossible. The page/location
column is used to code which link page you have the placed the
reciprocal link onto, and where up and down the page. For
instance, the first link on your page one is coded 1.01. The
12th link on page 2 is coded 2.12. The 18th link on page 3 is
coded 3.18, and so on. Once you have done that, have your
software alphabetize the page. The links will then be arranged
in alphabetical order so you can easily find whatever you are
looking for. Additions to not-yet-completed pages can just be
added to the bottom, and then re-alphabetized. Try it!
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